Sneak Preview: SPARK Industries PR campaign for Tomorrow’s Leaders

 

Here is a sneak preview of our PR campaign for Tomorrow’s Leaders!

Our campaign was chosen out of four total campaigns presented to the client as the winning campaign based on overall plan and pitch. Deciding elements included presentation, overall campaign books, research and findings, as well as campaigns goals, objectives, strategies, and tactics.

Our campaign included two tactics for awareness of the organization, two tactics for recruiting and retaining mentors, and one fundraising event to bring in vital funds needed for a nonprofit organization. The fundraising event was chosen based on its ability to also bring awareness and recruit mentors.

More details coming soon!

Ten Profits of Working with a Nonprofit Client

SPARK Industries client this semester is Tomorrow’s Leaders, a nonprofit in Lubbock, Texas. We have enjoyed all of our work and wanted to share our top ten profits of working with a nonprofit client.

1. They are appreciative of any way you can strengthen the organization.
2. You get to “tell their story.”
3. Usually small staff, offering a more personal relationship.
4. Nonprofit often correlates with passionate people, they love what they do.
5. Special event planning is fun, really!
6. You often love what they stand for after learning more about the mission.
7. Creativity can run wild with nonprofits, step outside the box!
8. Media placements are often FREE, saving your budget for something else.
9. Social media can be a great component of a nonprofit campaign.
10. Your work can potentially CHANGE the world!

Have you ever worked with a nonprofit client? Leave a comment and let us know what you would add to our list!